{"id":3062,"date":"2024-08-16T18:32:02","date_gmt":"2024-08-16T18:32:02","guid":{"rendered":"https:\/\/itbd.net\/live\/2024\/?page_id=3062"},"modified":"2024-08-16T18:52:45","modified_gmt":"2024-08-16T18:52:45","slug":"from-frenemies-to-besties-uniting-sales-marketing","status":"publish","type":"page","link":"https:\/\/itbd.net\/live\/2024\/from-frenemies-to-besties-uniting-sales-marketing\/","title":{"rendered":"From Frenemies to Besties: Uniting Sales &#038; Marketing"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"3062\" class=\"elementor elementor-3062\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8a2e293 e-flex e-con-boxed e-con e-parent\" data-id=\"8a2e293\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e814b5d elementor-widget elementor-widget-heading\" data-id=\"e814b5d\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">From Frenemies to Besties: Uniting Sales &amp; Marketing\n<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3de8363 singlesession e-flex e-con-boxed e-con e-parent\" data-id=\"3de8363\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-32f7458 elementor-widget elementor-widget-text-editor\" data-id=\"32f7458\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In this session, discover how to bridge the gap between your sales and marketing teams to drive success. Many MSPs struggle with the question: Is marketing more important, or is selling? Without a cohesive marketing plan that the sales team can easily follow, you risk staying in the &#8220;frenemy&#8221; zone. We&#8217;ll share proven tactics to align your teams, build a comprehensive digital program, and transform marketing wins into closed deals.<\/p><p>Key Takeaways:<\/p><ol><li>Aligning Sales and Marketing: Learn how to create a unified strategy that ensures both teams work seamlessly together, enhancing overall effectiveness.<\/li><li>Building a Digital Program: Get insights into the tactics used to develop a complete digital marketing program that supports sales efforts and drives growth.<\/li><li>Turning Wins into Deals: Understand the steps to convert marketing successes into tangible sales, ensuring that your efforts lead to increased revenue.<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da020ba elementor-widget__width-initial elementor-widget elementor-widget-shortcode\" data-id=\"da020ba\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class='rt-container-fluid rt-team-container rt-pos-r rt-team-container-2484' id='rt-team-container-3731284325'  data-layout='layout3' data-desktop-col='2'  data-tab-col='2'  data-mobile-col='2' data-sc-id='2484' data-popup-bg=''><div data-title='Loading ...' class='rt-row rt-content-loader layout3 ttp-even ttp-pre-loader'><div class=\"rt-col-md-6 rt-col-sm-6 rt-col-xs-6  even-grid-item rt-grid-item round-img\" data-id=\"2472\"><div class=\"single-team-area\"><figure><a class=\"\" data-id=\"2472\" target=\"_blank\" href=\"https:\/\/itbd.net\/live\/2024\/team\/brandi-rogers\/\"><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/itbd.net\/live\/2024\/wp-content\/uploads\/2024\/08\/Brandi-Headshot_NEW-150x150.webp\" class=\"img-responsive rt-team-img\" alt=\"Brandi Rogers\" \/><\/a><\/figure><div class=\"tlp-content\"><h3><span class=\"team-name\"><a class=\"\" data-id=\"2472\" target=\"_blank\" title=\"Brandi Rogers\" href=\"https:\/\/itbd.net\/live\/2024\/team\/brandi-rogers\/\">Brandi Rogers<\/a><\/span><\/h3><\/div><div class=\"readmore-btn\"><a class=\"\" data-id=\"2472\" target=\"_blank\" title=\"Brandi Rogers\" href=\"https:\/\/itbd.net\/live\/2024\/team\/brandi-rogers\/\">See details<\/a><\/div><\/div><\/div><div class=\"rt-col-md-6 rt-col-sm-6 rt-col-xs-6  even-grid-item rt-grid-item round-img\" data-id=\"2478\"><div class=\"single-team-area\"><figure><a class=\"\" data-id=\"2478\" target=\"_blank\" href=\"https:\/\/itbd.net\/live\/2024\/team\/josh-gossett\/\"><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/itbd.net\/live\/2024\/wp-content\/uploads\/2024\/08\/Untitled-1-1-150x150.png\" class=\"img-responsive rt-team-img\" alt=\"Josh Gossett\" \/><\/a><\/figure><div class=\"tlp-content\"><h3><span class=\"team-name\"><a class=\"\" data-id=\"2478\" target=\"_blank\" title=\"Josh Gossett\" href=\"https:\/\/itbd.net\/live\/2024\/team\/josh-gossett\/\">Josh Gossett<\/a><\/span><\/h3><\/div><div class=\"readmore-btn\"><a class=\"\" data-id=\"2478\" target=\"_blank\" title=\"Josh Gossett\" href=\"https:\/\/itbd.net\/live\/2024\/team\/josh-gossett\/\">See details<\/a><\/div><\/div><\/div><div class=\"rt-loading-overlay\"><\/div><div class=\"rt-loading rt-ball-clip-rotate\"><div><\/div><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>From Frenemies to Besties: Uniting Sales &#038; Marketing In this session, discover how to bridge the gap between your sales and marketing teams to drive success. Many MSPs struggle with the question: Is marketing more important, or is selling? Without a cohesive marketing plan that the sales team can easily follow, you risk staying in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-3062","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/itbd.net\/live\/2024\/wp-json\/wp\/v2\/pages\/3062","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/itbd.net\/live\/2024\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/itbd.net\/live\/2024\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/itbd.net\/live\/2024\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/itbd.net\/live\/2024\/wp-json\/wp\/v2\/comments?post=3062"}],"version-history":[{"count":0,"href":"https:\/\/itbd.net\/live\/2024\/wp-json\/wp\/v2\/pages\/3062\/revisions"}],"wp:attachment":[{"href":"https:\/\/itbd.net\/live\/2024\/wp-json\/wp\/v2\/media?parent=3062"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}