The MSP M.E.L.T.: Navigating Rising Costs and Ensuring Profitability

In today’s dynamic IT landscape, Managed Service Providers (MSPs) face unprecedented challenges as the cost of doing business continues to rise. This keynote, “The MSP M.E.L.T.: Navigating Rising Costs and Ensuring Profitability,” will address the four critical areas impacting MSPs—Money, Employees, Logos, and Technology—and offer actionable strategies for maintaining profitability in a rapidly evolving market.

Join us as our distinguished panel of industry leaders discusses:

• Cost of Borrowing Money: Understand how fluctuations in interest rates and borrowing conditions are affecting your capital availability and financial strategies. Learn how to optimize your financial planning to navigate these challenges.
• Acquiring and Retaining Employees: Explore the escalating costs associated with talent acquisition and retention. Discover effective approaches for attracting top talent and maintaining a motivated, skilled workforce despite rising expenses.
• Finding New Logos: With customer acquisition costs on the rise, identify strategies for targeting new clients efficiently and cost-effectively. Learn innovative approaches to business development and marketing to expand your client base.
• Obtaining Technology: As technology costs soar, discover how to manage and leverage your tech investments wisely. Gain insights into optimizing your technology stack to balance performance with budget constraints.

Featured Speakers:

• Mark O’Donnell, CEO, EOS: With extensive experience in operational efficiency and financial management, Mark will share insights on managing financial pressures and optimizing cost structures.
• Davide Di Labio, VP Growth Strategy, Nable: Davide will discuss strategies for growth amidst rising customer acquisition costs and offer perspectives on navigating competitive market dynamics.
• Danny Jenkins, CEO, Threatlocker: Danny will provide insights on managing technology expenses and ensuring your security investments deliver value and scalability.
• James Hwang, CEO, 1Path: James will explore innovative approaches to managing operational costs and driving business growth. His experience in leading a successful MSP will provide valuable perspectives on maintaining profitability while adapting to changing market conditions.

Key Takeaways:

• Strategies for navigating increased borrowing costs and optimizing financial management.
• Effective tactics for acquiring and retaining talent in a competitive job market.
• Innovative approaches for cost-effective customer acquisition and business growth.
• Best practices for managing and leveraging technology investments to ensure ROI.

This keynote will equip MSP leaders with the knowledge and tools to tackle these rising costs and develop strategies to safeguard and enhance profitability in today’s challenging environment.