{"id":14572,"date":"2026-07-08T18:43:00","date_gmt":"2026-07-08T18:43:00","guid":{"rendered":"https:\/\/itbd.net\/live\/?page_id=14572"},"modified":"2026-07-08T18:57:04","modified_gmt":"2026-07-08T18:57:04","slug":"building-a-culture-that-attracts-and-retains-great-people","status":"publish","type":"page","link":"https:\/\/itbd.net\/live\/building-a-culture-that-attracts-and-retains-great-people\/","title":{"rendered":"Building a Culture That Attracts and Retains Great People"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"14572\" class=\"elementor elementor-14572\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d43ff32 e-flex e-con-boxed e-con e-parent\" data-id=\"d43ff32\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-30e8436 e-con-full fin-frame padding-reset panel-dark e-flex e-con e-child\" data-id=\"30e8436\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-0662cd7 e-con-full e-flex e-con e-child\" data-id=\"0662cd7\" data-element_type=\"container\" data-settings=\"{&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cfa2a99 elementor-widget elementor-widget-heading\" data-id=\"cfa2a99\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Building a Culture That Attracts and Retains Great People<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d039a43 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"d039a43\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tCompensation matters in talent competition, but culture is what makes people stay, and what they tell others about when your MSP comes up. MSPs with strong cultures attract better candidates, retain them longer, and generate referrals that reduce hiring costs. This session covers what MSP culture actually consists of, how to assess yours honestly, and the specific things owners can do to build something people want to be part of.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4c58fb8 e-flex e-con-boxed e-con e-child\" data-id=\"4c58fb8\" data-element_type=\"container\" data-settings=\"{&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e598ccc whitre elementor-widget elementor-widget-shortcode\" data-id=\"e598ccc\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class='rt-container-fluid rt-team-container rt-pos-r rt-team-container-14573' id='rt-team-container-3757041367'  data-layout='layout3' data-desktop-col='2'  data-tab-col='1'  data-mobile-col='1' data-sc-id='14573' data-popup-bg=''><div data-title='Loading ...' class='rt-row rt-content-loader layout3 ttp-even ttp-pre-loader'><div class=\"rt-col-md-6 rt-col-sm-12 rt-col-xs-12  even-grid-item rt-grid-item\" data-id=\"13466\"><div class=\"single-team-area\"><figure><a class=\"\" data-id=\"13466\" target=\"_self\" href=\"https:\/\/itbd.net\/live\/team\/michael-deutsch\/\"><img fetchpriority=\"high\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/itbd.net\/live\/wp-content\/uploads\/2026\/06\/Michael.webp\" class=\"img-responsive rt-team-img\" alt=\"Michael Deutsch\" \/><\/a><\/figure><div class=\"tlp-content\"><h3><span class=\"team-name\"><a class=\"\" data-id=\"13466\" target=\"_self\" title=\"Michael Deutsch\" href=\"https:\/\/itbd.net\/live\/team\/michael-deutsch\/\">Michael Deutsch<\/a><\/span><\/h3><\/div><\/div><\/div><div class=\"rt-col-md-6 rt-col-sm-12 rt-col-xs-12  even-grid-item rt-grid-item\" data-id=\"12155\"><div class=\"single-team-area\"><figure><a class=\"\" data-id=\"12155\" target=\"_self\" href=\"https:\/\/itbd.net\/live\/team\/serge-bukhar\/\"><img decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/itbd.net\/live\/wp-content\/uploads\/2026\/05\/Serge.webp\" class=\"img-responsive rt-team-img\" alt=\"Serge Bukhar\" \/><\/a><\/figure><div class=\"tlp-content\"><h3><span class=\"team-name\"><a class=\"\" data-id=\"12155\" target=\"_self\" title=\"Serge Bukhar\" href=\"https:\/\/itbd.net\/live\/team\/serge-bukhar\/\">Serge Bukhar<\/a><\/span><\/h3><\/div><\/div><\/div><div class=\"rt-loading-overlay\"><\/div><div class=\"rt-loading rt-ball-clip-rotate\"><div><\/div><\/div><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b55d04 elementor-widget elementor-widget-html\" data-id=\"9b55d04\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"corner-bl\"><\/div>\n<div class=\"corner-br\"><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Building a Culture That Attracts and Retains Great People Compensation matters in talent competition, but culture is what makes people stay, and what they tell others about when your MSP comes up. MSPs with strong cultures attract better candidates, retain them longer, and generate referrals that reduce hiring costs. This session covers what MSP culture [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10183,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-14572","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Building a Culture That Attracts and Retains Great People - Build IT Live<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/itbd.net\/live\/building-a-culture-that-attracts-and-retains-great-people\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Building a Culture That Attracts and Retains Great People - Build IT Live\" \/>\n<meta property=\"og:description\" content=\"Building a Culture That Attracts and Retains Great People Compensation matters in talent competition, but culture is what makes people stay, and what they tell others about when your MSP comes up. 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