Why You and Your Team Can’t Miss Build IT LIVE 2025

Build IT LIVE is far more than just a conference — it’s a can’t-miss experience for MSPs to learn, connect, have fun, and give back. Designed to equip you with real-world strategies, this MSP conference promises exclusive networking with new people, connecting with old friends.

We make a fun-loving and chatty group. When we gather – virtually or in person – it’s like an epic family reunion. Surprising and delightful moments are happening around every corner between the sessions and keynotes.  

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This year’s Build IT LIVE theme is The Future of Teamwork—because in a world transformed by AI, cybersecurity challenges, and rapid technological changes, success hinges on how effectively you build, lead, and collaborate with your team. Most senior business leaders prioritize AI for their business, and we’re showcasing the brightest minds in the industry. We bring you the partnerships you can trust. Inspiration you can feel. 

Every session at Build IT LIVE 2025 will help you with, 

  • Adapt to AI & Automation Learn how to integrate AI without replacing the human touch in your organization.
  • Strengthen Security Teams Keep your business resilient against evolving cyber threats.
  • Enhance Leadership & Culture Discover strategies to foster a high-performing, engaged team.
  • Build a Winning MSP Team Get the blueprint for a thriving, future-ready workforce from hiring to retention.
  • Have fun When we all get together, it’s a party. And Build IT LIVE brings the biggest one of all, a celebration of the community.
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There truly is something to take away from Build IT LIVE for every attendee. This year, we’re bringing the magic of Unreasonable Hospitality—the philosophy that transformed Eleven Madison Park into the best restaurant in the world—right to your MSP.
Will Guidara’s team will share how simple, thoughtful gestures can create extraordinary experiences for your clients and employees.
Learn how to make a lasting impact.
  • The Power of Thoughtful Gestures Turn everyday moments into unforgettable customer experiences.
  • How to Make Every Team Member Feel Valued Inspire and retain your employees while empowering them to thrive.
  • Overdelivering = Unshakable Loyalty Go beyond expectations and create raving fans out of your clients.
  • The Business Impact of Exceptional Service Stand out, get more referrals, and build a business people can’t stop discussing.
  • Have fun When we all get together, it’s a party. And Build IT LIVE brings the biggest one of all, a celebration of the community.
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This year’s Build IT LIVE is extra special to us as we celebrate Sunny’s 50th birthday at the Top of the World Trade Center! Experience stunning panoramic views with an exclusive VIP setting and some transformative networking with the industry’s most influential leaders and notable industry luminaries who share their perspectives and expertise within the MSP landscape.
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At its core, Build IT LIVE is a learning experience. In our 50 expert-led sessions, you’ll learn about the latest innovations from our partners, our visionary speakers, and other MSP peers. You can apply those lessons to your own experiences, take those learnings home, and transform your business.

Here’s everything that awaits you

  • Business Strategy & Growth for the Future of Work Build scalable, future-proof MSP models. Boost profitability and prep for M&A with proven strategies.
  • Building Future-Ready Teams Win the talent war and upskill your team to thrive in a tech- and AI-driven workplace.
  • Leadership & Human Development Lead with emotional intelligence, inspire through change, and build trust in uncertain times.
  • Tech Trends & Operational Efficiency Embrace AI, automation, and cybersecurity to optimize your tech stack and future operations.
  • Sales, Marketing & Client Relationships Attract loyal clients, sell with trust, and use automation to scale your marketing impact.
  • Life by Design: Work-Life Balance & Fulfillment Avoid burnout, set boundaries, and align your work with a fulfilling lifestyle and goals.
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Take home proven frameworks, process maps, and ready-to-use templates that will streamline your MSP’s operations and drive growth. No fluff—just practical, plug-and-play resources you can implement when you’re back in action.
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We’re wrapping up Build IT LIVE 2025 with an exclusive Partner Appreciation Dinner—a special evening solely dedicated to the incredible partners who drive our success. This intimate evening is our heartfelt way of thanking those who strengthen our community.

Build smarter. Lead better. Celebrate bigger.