Land, Expand & Command: Growth Strategies for Modern MSPs

The smartest growth isn’t net-new—it’s net-more.

In today’s margin-conscious MSP economy, the most successful providers are mastering the art of expanding client relationships through layered services—from cybersecurity and compliance to CX, mobility, and beyond. But expansion without operational alignment can break even the best-intentioned business.

This panel of industry leaders will share how they’ve built scalable, cross-functional delivery teams that support deeper client penetration without bloating overhead. Learn what it really takes to land smarter, expand faster, and command your market niche.