The Managed Services Providers Business landscape is on the brink of a significant transformation as we approach 2030 and everyone is wondering how to keep up with the pace. While some believe MSP Leadership events in the US can help them keep up with the rapidly business environment, our 22 years of MSP DNA says that knowing the trends can help MSP business reap the maximum benefits from such Top MSP Leadership conferences across the world.
With every passing year, the evolving managed service provider (MSP) industry faces economic, technological, and business changes. These changes present both opportunities and obstacles, pushing MSP business to redefine their roles and adapt their business models. Since the MSP market is set to grow at a compound annual growth rate (CAGR) of 13.6% from 2024 to 2030, multiple things are contributing to this industry — technological advancements, client expectations, service delivery, and emerging business models, to name a few.
Hence, to thrive in this dynamic environment, MSP businesses must anticipate trends and implement strategic initiatives to effectively address them. This playbook explores the evolution of managed services by 2030, offering predictions and key strategies for long-term success gathered from previous Build IT Live events, one of the Top MSP Leadership conferences in the US.
The Current State of Managed Services and MSP Businesses at large
As of 2025, the MSP business market has experiencedd substantial growth, driven by increasing demand for IT infrastructure management, and cloud services with cybersecurity solutions creating the most demand. Organizations across various sectors are outsourcing their IT needs to MSP business landscape, allowing them to focus on core functions and reduce operational complexities. This trend has positioned MSP business as critical partners in the digital transformation journeys of businesses worldwide.
As mentioned earlier, the growth of the MSP business market is substantial [CAGR (2024 – 2030) of 12.8% by 2030.]. With this, enterprises are placing a strong emphasis on improving business productivity by aggressively adopting new, innovative business applications based on advances in the latest, emerging technologies, cloud computing, overall infrastructure management, and comprehensive NOC solutions to enhance the security and accessibility.
Register for one of the Top MSP Leadership conferences in US to avail early bird benefits
Trends Shaping the Future of MSP Businesses
1. Artificial Intelligence and Automation Integration
During a packed bootcamp session of Build IT LIVE last year, Lior, Founder & CEO of CTOx, stood before a room full of MSP leaders and posed a critical question: “Are you truly ready for AI, or are you just following the hype?”
What followed was a wake-up call for many. AI isn’t just about tools—it’s about strategy, execution, and client education. Attendees learned how to:
- Master essential AI concepts to implement automation seamlessly and communicate its value to clients.
- Assess client readiness and identify real automation opportunities instead of forcing AI where it doesn’t fit.
- Develop profitable AI-driven offerings that enhance market positioning and drive revenue growth.
Fast-Forward to 2030: AI as the Backbone of MSP Operations
By 2030, AI and automation will be the norm, not the exception. Only MSP businesses that act now will outperform their competition by delivering faster, smarter, and more proactive services.
Routine tasks? Automated.
Client issues? Predicted before they happen.
Strategic insights? AI-driven and actionable.
Those who fail to adapt? They’ll be left scrambling to keep up with MSPs who embraced AI-driven efficiency years earlier. So, the shift isn’t just about technology—it’s about business survival. And those MSP businesses that attended Build IT LIVE 2024 already got a head start.
2. Emphasis on Cybersecurity
With cyber threats becoming more sophisticated, cybersecurity remains a top priority for MSP businesses. In a technology-driven world, MSPs must go beyond traditional security measures and adopt advanced measures that matter to protect client assets, such as:
- Threat intelligence
- Incident response
- Compliance management
At Build IT LIVE 2024, Bruce McCully from Galactic Advisors shared a framework to help MSPs navigate AI-driven security risks. He provided practical strategies to help MSPs:
- Understand AI’s role in cybersecurity as both a risk and a defense tool.
- Protect clients from data leaks by strengthening security policies and educating end users.
- Maintain accountability in a landscape of evolving cyber regulations and AI advancements.
3. Cloud Service Optimization
The shift to cloud computing will continue to accelerate. Cloud computing, automation, and virtualization have already combined to develop delivery platforms that provide managed services to small businesses much more cost-effectively and efficiently. Moving forward, MSP businesses will play a pivoting role in how cloud strategies are being adopted across the industry by managing hybrid environments and ensuring seamless integration of cloud services to meet diverse client needs.
Additionally, smaller firms are likely to increase their IT spending, benefiting managed service providers, especially as they move to automated services and cloud, and experiment with innovative digital technologies.
4. Data Analytics and Business Intelligence
Data is now one of the most valuable assets for businesses, yet research reveals that nearly 73% of company data goes unused for analytics (Forrester). By 2030, MSPs will help businesses transform raw data into actionable insights and predict the unforeseen.
With advancements in AI-powered analytics, MSP business can help their customers track performance trends and optimize decision-making. Businesses that utilize data-driven strategies are 23 times more likely to acquire customers and six times more likely to retain them (McKinsey).
By integrating business intelligence tools, MSPs will empower clients to improve operational efficiency and identify new revenue opportunities, eventually solving one of their biggest pain points,: improving EBIDTA.
Predictions for MSP Businesses from Build IT LIVE: our Top MSP Leadership Conference in the US
1. Talent Shortages
Despite technological advancements, the demand for skilled IT professionals will outpace supply, which has begun. MSP businesses are and will continue facing challenges in recruiting and retaining top talent, necessitating investments in training and development programs. They will struggle with utilization of resources and align them with the growing market needs.
2. Consolidation and Mergers
The MSP industry will witness consolidation as larger firms acquire smaller ones to expand service offerings and geographic reach. This trend will lead to the emergence of MSP conglomerates with comprehensive capabilities. Mergers and acquisitions (M&A) have become a dominant trend in the MSP space. However, with fewer financially healthy MSPs available, the market will become highly competitive, with more buyers than sellers in coming years.
The Future Won’t Wait—Are You Ready?
MSP businesses that thrive by 2030 won’t be the ones who wait for change—they’ll be the ones who anticipate it, adapt, and lead.
The trends are clear-
- Artificial Intelligence
- Cybersecurity
- Automation
- Talent management
All these key metrics will define the future of managed services. The question is: Will you be ahead of the curve or struggling to catch up?
Presenting Build IT Live 2025—one of the Top MSP Leadership conferences in the US designed to equip you with real-world strategies, exclusive networking, and game-changing insights to future-proof your business.
Why should MSP Businesses join Build IT LIVE 2025?
- Master AI & Automation – MSP businesses will learn how to integrate AI without losing human touch.
- Strengthen Your Cybersecurity Posture – Stay ahead of evolving threats.
- Build a Winning MSP Team – From hiring to retention, get the blueprint for a future-ready workforce.
- Enhance Leadership & Culture – Discover strategies to foster a high-performing, engaged team in one of the Top MSP Leadership conferences in the US
- Elevate Client & Team Experience – Learn from hospitality and business leaders how to create a service culture that keeps clients and employees loyal.
With 50+ breakout sessions, exclusive keynotes, and a once-in-a-lifetime networking experience at the Top of the World Trade Center, Build IT LIVE 2025 is where the next generation of MSP businesses take charge of their future.
The industry is evolving. Will you evolve with it?
Join Us at Build IT LIVE 2025—Before Your Competitors Do.
