At mid-decade, the MSP sector appears positioned for growth. IT managed services revenue in the channel will grow approximately 13% year-on-year in 2025, to US$595B globally. This MSP trend of growth projections covers every type of IT managed service provided by channel partners worldwide. Approximately 341,000 partners will be providing these managed services by year’s end . The APAC (Asia–Pacific) region is likely to see the highest growth this year, over 15%, while North America and EMEA (Europe, the Middle East, and Africa) will grow at the rate of approximately 10% and 12%, respectively.
Despite this immense growth, 90% of MSP businesses struggle to build revenue and growth teams, which restrains them from utilizing the full potential of the growing market opportunities.
As a result, growth is becoming more challenging, profit margins are tightening, and merger and acquisitions (M&A) opportunities are becoming increasingly competitive.
For MSP businesses looking to scale through acquisition, maximize profitability, or position for a high-value exit, engaging in the right conversations can be game-changing. That’s why at Build IT LIVE 2025, one of the biggest IT MSP leadership conferences in the US, we talk about what matters and no sales pitches — just strategies that you can implement the moment you get back home.
So, what are the hot MSP trends that we’ll cover during this top IT MSP leadership conference in the US? Read on to find out.
While you’re here- Join us for the MSP Mastermind lunch in a city near you.
The Hottest MSP Trends to Watch at Build IT LIVE 2025
1. AI & Automation: A Game-Changer for MSPs
MSP businesses are rapidly integrating Artificial Intelligence into their operations to enhance overall efficiency and their customer’s experience. As of 2025, this integration has evolved from experimental adoption to strategic implementation across multiple business functions.
The capacity of MSPs to provide individualized services is being greatly improved by AI customization. As the MSP trends suggest for 2025, service providers should learn more about the demands and habits of their customers. 2023 McKinsey survey say, this kind of customization can boost an MSP’s revenue by up to 15%, making it an attractive business case for MSPs to spend money on AI technology that will boost client satisfaction and engagement.
Adopting the MSP trends AI-powered automation can help streamline operations and improve efficiency. But the real challenge? Using AI without losing the personal touch that builds client trust.
At Build IT LIVE 2025, experts will share:
- How AI is transforming MSP operations, from automating repetitive tasks to predicting client needs before they arise.
- Real-world examples of MSP businesses that have successfully utilized AI to boost profitability.
- Practical ways to integrate AI into your business while keeping customer relationships strong.
2. Strengthening Security Teams: The MSP’s Responsibility
Cybersecurity threats are constantly increasing, and creating a safe space for your customers involves more than just complying with regulations; it’s about making sure your clients are safe from advanced attacks. Your competitors will improve their security measures if you don’t.
MSP businesses constantly monitor an organization’s network infrastructure using advanced security monitoring techniques and tools. By using a proactive approach against cyber threats, these can be eliminated before causing significant damage.
Key discussions at Build IT LIVE will focus on:
- The latest cybersecurity innovations that MSPs need to implement now.
- How to build a security team that’s ready to tackle modern cyber threats.
- Positioning cybersecurity as a core service offering—not just an optional add-on—to increase your revenue.
3. Building a Team That Wins
Another MSP trend that will be in talks at Build IT LIVE will regard managed service providers (MSPs) who, over the years, have been able to evolve their proposition to deliver work with increased complexity while meeting expanding customer needs.
Successful MSPs aren’t just about technology—they’re about people. As per the MSP trends as of 2025, your team’s performance depends on strong leadership and a thriving company culture. Here, investing in talent is another key step; attracting and, most importantly, retaining skilled IT professionals keeps your team highly qualified and ensures the skill pool is retained in a competitive environment.
Sessions at Build IT LIVE 2025 on MSP trends will help you:
- Create an engaging and motivating workplace that attracts top talent.
- Strengthen leadership skills that drive productivity and innovation.
- Develop a culture that prioritizes employee growth, retention, and long-term success.
4. Preparing MSP Businesses for the Future
We’re living in a time when organizations are transforming digitally. Even the smallest of businesses realize they need to shift some or all their business operations to the cloud. They need expertise, assistance, and guidance to make that happen.
Hence, since growth is the focused MSP trend for 2025 and years beyond, you’re falling behind if you’re not planning. The best MSPs are those who are always looking for ways to scale, optimize, and prepare for the next wave of industry changes. Build IT LIVE 2025 will help you map a business strategy, ensuring long-term success.
MSP Trends and Talks to Expect in Build IT LIVE 2025:
- Proven business models that help MSPs scale efficiently and profitably.
- Strategies for adapting to workforce shifts and AI-driven operations.
- Financial tactics that improve cash flow and boost profitability.
- Mergers and acquisitions—how to position your MSP for a high-value exit or smart expansion.
5. Tech Trends & Operational Efficiency: What’s Next for MSPs?
New technology isn’t slowing down, and keeping up with the latest MSP trends is critical for keeping up or running ahead of the competition. MSP businesses that understand where the industry is headed will be better positioned to deliver high-value services.
Build IT LIVE 2025 will feature sessions on:
- The latest advancements in AI, automation, and next-generation IT tools.
- Cybersecurity best practices to safeguard both your business and your clients.
- How to maximize ROI by optimizing your tech stack.
- The future of cloud computing, SaaS, and managed services.
6. Sales, Marketing & Client Relationships
Acquiring and keeping clients is harder than ever today, resulting in shrinking growth margins. MSP’s clients want more than just technical expertise—they want a trusted partner. Hence, to win in today’s market, MSP businesses must build credibility and strengthen multifold relationships that deliver real value.
At Build IT LIVE, we’ll cover the MSP trends that demonstrate:
- How to position your MSP as an industry authority and trusted advisor.
- The psychology behind customer loyalty and how to strengthen client relationships.
- Smart ways to use AI and automation to enhance your sales and marketing efforts.
7. Life by Design: Balancing Success & Fulfillment
Owning or running an MSP business is demanding, but success shouldn’t come at the cost of your well-being. MSP trends say that finding the right balance between work and personal life is crucial for long-term success and happiness of employees.
MSP Trends and topics that Build IT LIVE will talk about:
- How successful MSP leaders avoid burnout and manage stress.
- Productivity hacks that maximize efficiency without sacrificing downtime.
- Setting boundaries that allow you to scale your business while maintaining work-life balance.
- Creating a career path that aligns with your personal goals and values.
So, Are You Ready for the Future of MSPs?
The growing demand for compliance expertise for the MSP industry presents a significant opportunity. Businesses can expand their service offerings through AI-driven compliance management solutions. Additionally, the transformation of workforce dynamics through AI, automation, performance management tools, and collaboration are reshaping how MSPs operate, emphasizing the importance of upskilling and adaptability.
On the global front, while challenges such as knowledge gaps, implementation hurdles, growth opportunities, data adaptability, and ethical considerations remain, the trajectory is clear: Build IT, one of the biggest IT MSP Leadership Conferences in the US, brings the brightest minds in the industry to break down what’s next and how MSPs can thrive.
This year’s Build IT LIVE theme is The Future of Teamwork—because in a world transformed by AI, cybersecurity challenges, and rapid technological changes, success hinges on how effectively you build, lead, and collaborate with your team. Build IT LIVE 2025 brings you the innovation you can touch and Iinspiration you can feel.
Designed to equip you with real-world strategies, this MSP conference promises exclusive networking with new people while connecting with old friends.
Register NOW before it’s too late.
