MSP Talent Solutions | Support Resources for MSPs

MSP Solution Series: A Better Way to HelpDesk

MSP Solution Series

Your Help desk is often the first impression of your MSP. Learn how to give your customers a much better Help Desk experience.

Learn how machine learning, AI, and a limitless talent pool combined can provide the most responsive, intimate, and profitable Helpdesk service imaginable, resulting in:

  • Improved First Call Resolution
  • Increased Customer Satisfaction
  • A Better Customer Experience
  • Increased Profitability
  • Reduced Call Handle Time
  • Improved Customer Retention
  • Reduced Cost per Incident
  • Improved Analytics
  • Automatic Correct Categorization

Watch Today

Our Panel of Experts:

David Tan

David has served as the lead architect, Chief Technology Officer, and founder of CHIPS Technology Group, a solution provider company since 1993. His background is in database development and he created the prototype for CrushBank. He has become an expert in AI applications and technology.

Ketan Patel

As the VP of Strategy & Transformation for IT By Design, Ketan has spent the last eight years aligning quality assurance and effective processes to create the foundation that enables impeccable service delivery for ITBD customers. Having joined the company after earning his mechanical engineering degree from NJ Institute of Technology, Ketan started in pre-sales and worked his way through to a leadership position, bringing invaluable “in the trenches” experience with him to that role.

Brian Mullaney

Brian has extensive experience in the IT Services world, having owned an MSP for 20 years. Brian led the organization through a large merger to a successful exit with a Global 2000 business, then opened a new enterprise market within that organization. Since then, Brian and his partners built CrushBank from the ground up to help MSPs better leverage their data, systems, and business intelligence.

Todd Billiar

Todd Billiar has more than 25 years of dedicated experience in technology consulting and service, as a technical specialist, a manager, and vendor. He brings extensive experience to the channel having worked for large and small VARs, MSPs, and multiple IT Channel-focused vendors.

For more content like this, be sure to follow IT By Design on LinkedIn and YouTube, check out our on-demand learning platform, Build IT University, and be sure to register for Build IT LIVE, our 3-day education focused conference, August 4-6, 2025 in Jersey City, NJ!